Sampling of new brand materials for Frameworks of Tampa Bay

Round Square Revitalizes Brand Strategy & Identity for Frameworks of Tampa Bay

Case Studies / By

Is it a framing company? Is it a construction company? What exactly do you do? These were just a few of the questions Frameworks of Tampa Bay staff consistently received when meeting and networking with community members, parents and potential supporters.  The organization turned to Round Square for assistance in clarifying its brand and communicating …

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Round Square Creates New Identity for American Cancer Society Legacy Program

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The American Cancer Society’s mission is near and dear to our hearts, so it was a gift to lead the naming and re-branding for their e-commerce platform that sells wigs, headwear, mastectomy and recovery products to assist people with the treatment-related side effects of cancer. The Opportunity Since 2005, the American Cancer Society has provided …

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Photo of Jesica D'Avanza, a white woman with long brown hair wearing a black dress and holding a white coffee mug, pointed toward the left talking to someone out of view with a computer on the table

Setting the Table: What Nonprofits & Agencies Must Bring to Ensure a Successful Partnership

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4. An all-in approach We believe an agency should bring an all-in approach to everything they do. Nonprofit resources are limited; organizations shouldn’t receive 80% or even 95% of a team’s best. 100%+ is what nonprofit partners deserve, every day in every way. At Round Square, we literally adopt our partners’ missions as our mission. …

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Photo of the Very Hungry Caterpillar framed on a wall

The Very Hungry Communicator: 4 Ways to Create More Intentional Messages

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What do a children’s book, a grand feast and a caterpillar have to do with effective marketing and communications? As it turns out, a lot. While meeting with a client in the early learning industry last week to kick off a new brand identity project, I was drawn to the framed images of famous children’s …

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